From supply chain issues to personnel disruptions, the automotive industry experienced a barrage of trials resulting in a decline in initial vehicle quality. General Motors, however, rose above these challenges and brought home nine segment awards in the J.D. Power 2022 studies, with Buick claiming the top spot in the Initial Quality Study.
The J.D. Power Initial Quality Study surveys customer experience for the first 90 days they own a new vehicle. For 2022, the IQS surveyed over 84,000 vehicle owners and lessees via a thorough questionnaire, looking at categories such as driving experience, driving assistance, infotainment, controls, displays, interior features, exterior components, and more. Ratings are determined by problems per 100 vehicles (PP100). Lower scores mean higher quality.
Buick scored 139 PP100, placing it at the highest-ranked brand in overall initial quality. In fact, Buick actually improved the brand’s overall vehicle quality by 17 PP100 in comparison to earlier model years. And the 2022 Buick Encore GX specifically ranked first in its segment.
GMC recently scored high marks in J.D. Power’s Automotive, Performance, Execution, and Layout (APEAL) Study. Evaluating automakers on driver satisfaction, the evaluation showed that the GMC brand surpassed several other manufacturers, including Ford, Mazda, Nissan, Honda, Subaru, and Toyota.
In order to compile the list, J.D. Power uses something called the Tech Experience Index (TXI) to determine how attached owners feel to their vehicles. This rates 37 different attributes, including aspects often overlooked in similar studies, such as comfort, a sense of luxury, and the thrill of the drive as you accelerate. GMC models scored third in the industry, which means its vehicles aren’t only reliable, but also enjoyable.
Dave Sargent, vice president of automotive quality at J.D. Power, stated the company’s vision behind the ranking: “The APEAL Study measures an owner’s emotional attachment to their new vehicle and in what areas that vehicle may not be delivering on all of the positive experiences that were hoped for.”
The Sierra HD was one of the highest-scoring its segment, and comes in two variants: the 2500HD or 3500HD. This model can tow up to 35,500 pounds when properly equipped, carry a payload of up to 7,442 pounds, and also comes with an array of features and trim levels designed to make driving more enjoyable.